Visua · Creative intelligence

Decode the DNAof winning ads.

AI-powered creative intelligence for mobile studios. See every competitor ad, why it works, and what's trending, without opening a single ad library.

Leus · Visua › Creative search
Aug 22 - Aug 28
Our game
Beauty Salon
Competitors
All
Networks
All networks
Search
Found 6 creatives matching your search
Facebook
Fail-State
CTR 4.2%
Google
Reward-Tease
CTR 3.8%
Facebook
Core-Loop
CTR 5.1%
AppLovin
Level-Progression
CTR 3.2%
Unity
Fail-State
CTR 4.8%
IronSource
Problem-Solution
CTR 3.5%
Parent creative details
“You had one job at this office...”
First seen
Aug 18, 2026
Last seen
Aug 28, 2026
Runtime
10d

Idle office tycoon opening on an escalating fail-state gag.

Feature analysis
Strategy
Fail-State, Core-Loop, Reward-Tease
Elements
gameplay, progression
Emotion
dramatic, tense
Hooks
curiosity, emotional
01What Visua is

Creative intelligence for mobile studios.

Visua is AI-powered creative intelligence for mobile studios. Every week it collects your competitors' live ads across Facebook, Google, Unity, IronSource and AppLovin, analyzes each creative with AI, and hands back the winners along with the concepts behind them.

My Competitors

Your rivals' top-performing ads, on curated smart shelves.

Creative Search

Search every creative by meaning, or by a reference image.

Collections

Save standout creatives into named boards and share them with your team.

Holiday Calendar

Time launches around the seasonal moments that move installs.

02My Competitors

Every competitor ad, on smart shelves.

A browse workspace for your rivals' live ads, with the analysis layered on top.

Each tracked rival becomes a browsable wall of their live advertising: deduplicated, AI-scored and sorted onto shelves you can scan in seconds.

Smart Shelves

Five curated rows: Top Performers, Fresh This Week, Longest Running, Most Tested and Highest Reach. An ad that stays live for months is an ad that is working.

Success DNA

Each creative concept scored as a z-score against the category baseline, so "strong hook" means measurably stronger than the genre norm.

Discovery Board

Filter the whole set in one click by performance, concept, hook, CTA, emotion or tempo. Stack filters to narrow in.

Visua › My Competitors › Rival Saga
Weekly run
FacebookGoogleUnityIronSourceAppLovin+ Video+ Image
Top Performers
See all
Video · 30s
+0.82 vs category
UGC · 15s
+0.74 vs category
Playable
+0.61 vs category
Static
+0.55 vs category
Fresh This Week
See all
Video · 20s
+0.48 vs category
UGC · 12s
+0.40 vs category
Video · 9s
+0.31 vs category
Static
+0.22 vs category
03Creative Search

Find any ad in plain language.

Semantic creative search across your whole library.

Describe an ad the way you'd describe it to a colleague. Visua matches on meaning and ranks every result by relevance.

Visual mode

Matches how a creative looks, using CLIP embeddings of the frames themselves.

Analysis mode

Matches what a creative says and does: themes, hooks, CTAs and strategy.

Search by image

Drop in a reference frame and surface visually similar ads across every network.

Visua › Creative Search
Analysis mode
energetic UGC hook with a fast reward reveal in the first 3 seconds
96% match
+0.91 vs category
93% match
+0.77 vs category
89% match
+0.70 vs category
86% match
+0.62 vs category
Search by image · Visual mode matches how a creative looks
04Start with Visua

Start decoding winning ads this week.

Add your competitors, trigger the first run, and Visua fills with their live ads: scored, searchable and tracked week over week.